Recent Work: Editing one take spots for Revelator

Last fall, Revelator hired me to edit these one take spots for Workers Credit Union. Directed by Jake Eide, these were shot in a studio and involved some matte work in post. They were meticulously staged and choreographed: Jake used a metronome so the actors could feel a rhythm for when each new piece of action should occur. Jake and the Revelator crew did dozens of takes for each spot, honing the timing as well as trying out different variations of actions and performance to give the client an opportunity to pick between subtle but important differences across edits.

How much editing really goes into something that's shot in one take? Well, foremost I served as a fresh pair of eyes to judge the best performances from take to take. I helped Jake narrow down each spot to the best handful of takes that balanced performance, timing, and variation. Then I added music and sound effects so we could narrow down the selections further, I think to a top three for each spot to send to client for review. Once we received client notes, we narrowed the spots down to the winning take for each. Then Jake put the finishing touches on the visual effects, color and sound.

Check out the "Big Wigs" spots below: